Britta Kroupa Named Country Head of Adecco Canada
Toronto-based executive brings extensive commercial and human resources leadership experience
6 minutes
16th of July, 2026 Adecco
Adecco has chosen Britta Kroupa as its new leader in Canada to help more people find jobs and help businesses hire the right workers.
Adecco, the leading global workforce solutions provider, today announced the appointment of Britta Kroupa as Country Head of Adecco Canada, in addition to her current role as Group Senior Vice President of Human Resources Americas at the Adecco Group.
“Britta brings a powerful combination of commercial leadership, deep knowledge of the Canadian market, and extensive experience shaping people strategy at scale,” said Geno Cutolo, President of Adecco North America. “She understands firsthand the challenges organizations are facing as the world of work rapidly evolves, and she is uniquely positioned to help our clients build resilient workforces while creating meaningful opportunities for talent.”
Based in Toronto, Kroupa has held executive leadership roles across the Americas, spanning business management and human resources. Her commercial leadership experience includes overseeing 3M Canada’s healthcare and consumer goods business groups and serving as Country President of Philips Canada. She later led Philips’ North America human resources function, supporting 18,000 employees across the U.S. and Canada.
“The world of work is being reshaped by technological, demographic and economic shifts, transforming how work gets done and the skills needed to succeed,” said Kroupa. “That makes it more important than ever to bring business and people strategy together. Adecco has a critical role to play in helping organizations and individuals navigate what comes next, and I look forward to working alongside our team to deliver that impact for our customers, talent, and communities across Canada.”
About Adecco
Adecco is the leading global workforce solutions provider and part of the Adecco Group. As a trusted partner for businesses and jobseekers alike, we believe in connecting skills with rewarding opportunities while helping global and local organizations build and optimize their workforce for long-term success.
We offer a full spectrum of workforce solutions for a resilient economy: temporary and permanent placement as well as outsourcing solutions to provide ultimate flexibility for both companies and candidates.
Adecco provides jobs for more than 600,000 people daily and our ambition is to increase this number to 850,000 people in the next years. We are determined to play our part in changing the world of work for the better, providing effective solutions for making it a more diverse, inclusive place.