Product Manager

About Company:

Our client is the India's leading pharmaceutical company. They are engaged in manufacturing and marketing of a wide range of pharmaceutical formulations and nutraceuticals to meet the demands of domestic and international markets. they have formidable presence across almost multiple countries. 

An Ideal Candidate:

Ideal candidate is a strategic and results-oriented marketing professional with strong skills in brand management, market analysis, promotional planning, KOL engagement, and product launches. The candidate should be capable of collaborating with cross-functional teams, training and supporting field forces, managing MIS and reporting, optimizing costs, and driving market share, sales growth, and profitability.

Key Competencies:

• Marketing Plan & Brand allocation: Scan external and internal environment, draft marketing plan for allocated brands, build KOL, in order to achieve the market share, sales targets and profits for allocated products.
• Brand Promotions: Design and pretest promotional tools, sell and educate promotional strategy to field force, monitor and review promotions in order to drive market share and sales in the allocated brands.
• Training Support for field support: Analyse training needs, liaise with medical & training team, design and conduct training programs in order to upgrade field skills in both product knowledge and sales skills.
• Production & distribution MIS: Liaise with Production and Distribution, respond to queries of field staff and medical practitioner, prepare, and submit monthly reports in order to provide timely accurate information.
• Market analysis & Gap Analyse: Market research data, identify gaps in product portfolio, draft and present proposal for new product launch, execute launch plan in order to launch new products to increase market share.
• Document and submit reports and learning on all marketing activities.
• Cost optimization initiatives