Market Linkage Coordinator (MLC)

About Company:

The company develops and sells agricultural products and solutions, including high-quality seeds, traits, herbicides, fungicides, insecticides, and biologicals, to support farmers and enhance crop productivity. It leverages digital farming technologies and drives innovation in areas such as breeding, biotechnology, and data science to address global challenges like climate change and population growth. The company's goal is to create a more productive and sustainable agricultural system for farmers, consumers, and the planet by developing next-generation agricultural solutions.

An Ideal Candidate:

We are looking for a candidate who will play a pivotal role in bridging the gap between small-holder farmers and markets. The responsibilities will include facilitating seed bookings, providing agronomic support, generating demand for agricultural inputs, and ensuring efficient procurement and market linkage post-harvest. A bike with a valid driving license is mandatory and

the ideal candidate should have a B.Sc. in Agriculture and 0–2 years of experience in a similar field.

Key Competencies:

• Collaborate with Farmer Producer Organizations (FPOs) to promote and facilitate the booking of Bayer’s Dekalb maize seeds. Ensure timely placement and delivery of seeds to farmers through FPO channels.
• Provide crop-specific agronomic advice to farmers throughout the crop cycle. Utilize the Farm Rise platform to share best practices, pest and disease management tips, and fertilizer schedules. Promote Bayer and non-Bayer agricultural inputs to generate sales demand.
• Coordinate with FPOs to arrange procurement at collection centers post-harvest. Conduct physical quality assessments of produce using field-level tools. Facilitate the sale of graded produce to offtakes, ensuring fair pricing and timely payments to farmers.
• Build and maintain strong relationships with FPO leaders, local dealers, and buyers. Organize farmer meetings, training sessions, and product demonstrations to drive engagement and adoption.