Win4Youth is a global sports initiative organised by Adecco to raise money for youth foundations while living Adecco's core values actively. After running in 2010, cycling in 2011, and triathlon in 2012, the Win4Youth 2013 programme concentrates on achieving 500,000 km by running or walking.
All colleagues, associates and clients in more than 60 countries throughout the company are invited to organise their own running events and to participate in local or national events. For all the kilometres covered by them, Adecco Group has committed money to selected youth projects in Colombia, Italy, Thailand and Belgium.
The Win4Youth initiative culminated at the Athens Classic Marathon in Greece. On 10 November 2013, 75 colleagues successfully ran 42,195 km each.